Linked Data Explorerhttp://worldcat.org/entity/work/id/981616
Big business marketing for small business budgets
"Big Business Marketing for Small Business Budgets" is based on research the author did while working for American Express, where she developed a program that measures the direct correlation between marketing and consumer purchasing. This toolkit provides small businesses and entrepreneurs the tools to truly understand their customers and develop a marketing plan to effectively and continually appeal to their emotional and physical needs, keeping them for life.
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http://schema.org/about
- http://id.worldcat.org/fast/1010209
- http://experiment.worldcat.org/entity/work/data/981616#Topic/small_business_marketing
- http://experiment.worldcat.org/entity/work/data/981616#Topic/business_&_economics_industrial_management
- http://experiment.worldcat.org/entity/work/data/981616#Topic/business_&_economics_organizational_behavior
- http://experiment.worldcat.org/entity/work/data/981616#Topic/business_&_economics_management
- http://experiment.worldcat.org/entity/work/data/981616#Topic/business_&_economics_management_science
- http://id.worldcat.org/fast/1121328
- http://id.loc.gov/authorities/subjects/sh2008004317
- http://experiment.worldcat.org/entity/work/data/981616#Topic/marketing_gestion
- http://id.loc.gov/authorities/subjects/sh85081339
- http://experiment.worldcat.org/entity/work/data/981616#Topic/petites_et_moyennes_entreprises_marketing
http://schema.org/alternateName
- "Small business budgets"@en
- "Small business budgets"
http://schema.org/description
- ""Big Business Marketing for Small Business Budgets" is based on research the author did while working for American Express, where she developed a program that measures the direct correlation between marketing and consumer purchasing. This toolkit provides small businesses and entrepreneurs the tools to truly understand their customers and develop a marketing plan to effectively and continually appeal to their emotional and physical needs, keeping them for life."@en
- ""Discover the marketing techniques used by big businesses; capture your customers' lifetime value; maximize your marketing investment; learn what works and what doesn't"--Cover."
http://schema.org/genre
- "Electronic books"@en
http://schema.org/name
- "Big business marketing for small business budgets"@en
- "Big business marketing for small business budgets"
- "Xiao qi ye da ying xiao"
- "小企业大营销"