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http://worldcat.org/entity/work/id/1006512702

The rhetoric of soft power public diplomacy in global contexts

"The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives, in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country"--Provided by publisher.

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http://schema.org/description

  • "The book explores the notion of soft power as set of theoretical arguments about power, and as a reflection of how each country perceives what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Soft power is discussed a means by which public diplomacy is justified and in the process, reflects arguments for how each state sees what is possible through soft power."
  • ""The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives, in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country"--Provided by publisher."@en

http://schema.org/genre

  • "Electronic books"@en

http://schema.org/name

  • "The rhetoric of soft power : public diplomacy in global contexts"
  • "The rhetoric of soft power public diplomacy in global contexts"@en
  • "The rhetoric of soft power public diplomacy in global contexts"